Billy Fitch presenting the 4 Day Save trophy to Scott Webb on behalf of Derby New Car Sales for winning the overall league.
Just a quick thank you to all of the team, for your outstanding contribution to register another successful event.
For the division to sell 206 vehicles in just 4 days is quite superb.
The result is even more remarkable as we operated this year without our St Neots dealership, challenged with adverse weather conditions, and working hard to overcome many customers negative equity circumstances.
Whilst today we celebrate and congratulate Derby new cars as our 2026 4DS winners, but in all honesty, there are no losers, as divisionally the increase in sales will support our individual and collective objectives for both February and Q1 in general.
Our end result was never about luck, we had a plan in place, we also benefited from a great team with a positive attitude to prospect hard and gain 203 appointments, before our doors opened for business.
The pre-event work is what makes all of the difference to generate a successful outcome.
Looking forward to 2027, with KGM and Omoda Jaecoo fully supporting the division, we might need a bigger bunker for mission control.
Once again, a big thank you.
This job is never about luck
